Sun Life marks Financial Independence Month with wealth, health campaign

caption: Sun Life Assets Management Company, Inc. president Valerie “Rei” Pama

CEBU CITY, PHILIPPINES — Survey says: Visayans least likely to make an expensive purchase but also least prepared for health needs.

There are a few Visayans planning to make an expensive purchase in the next two years compared to the rest of the country.

This is according to a Social Weather Station Survey commissioned by Sun Life of Canada (Philippines), Inc. which showed that only 38 percent of Visayans intend to make an expensive purchase, while it was at 47% for Luzon, 48% for National Capital Region, and 62 % for Mindanao.

The study also shows that many Visayans are unprepared to handle costs related to a grave illness. Fifty-seven percent say they are not at all prepared to fund expenses that an expensive medical treatment may require. Visayas ranks high in this category, followed by NCR – 46 %, then Luzon and Mindanao – both 38%.

The good news, however, is that with P5,000 one can start investing on financial preparedness, complementing one’s own investment horizon, and continue with a low P1,000 monthly. This according to Valerie “Reina” Pama, president of Sun Life Assets Management Company, Inc.

Confirms Pama that this is Sun Life’s move to embrace the C and D market. “Blue collar jobs can invest through this scheme. They can trust us with our 15 years performance in the Philippines, a 150-year-old mother company in Canada, over 100 licensed fund advisors here in Cebu alone.”

One can sit down with a licensed fund advisor at Sun Life, 3rd floor of Innove Plaza at the Cebu Business Park/Cebu Business District.

June is dubbed “Financial Independence Month,” that’s why Sun Life launches a campaign that urges Filipinos to prioritize financial preparedness for their health needs and employ more appropriate ways of preparing financially for their other needs.

Online portals:;; @sunlifeph on FB, Twitter, IG.###